Head of Digital

Brand Story

Industrie Clothing is a much loved contemporary multi-brand company with a portfolio including Industrie Clothing; a global menswear brand, Indie Kids and the ROLER Streetwear brand. Specialising in wearable essentials, Industrie Clothing is renowned for exceptional quality, comfort and value. The company is on a trajectory of significant growth and expansion.

Role Overview

UMENCO is recruiting a Head of Digital to join the team at INDUSTRIE: a much loved contemporary multi-brand company, where they will spearhead its international digital expansion across each brand in the company’s portfolio.

The Head of Digital will take a hands-on approach as they oversee all eCommerce, performance marketing, and customer touch points of the global business, building out the digital strategy across each region’s and brand’s web store and digital marketing channels.

They will champion of the brand and business, driving quality digital trade performance that will lead to exceptional brand and commercial outcomes.

Reporting to the Digital Operations Officer this role leads all trading opportunities for the core brands, as well as brand and global expansion rollout for the company’s emerging labels. This role also oversees the management of the customer experience and online warehouse operations.

The Head of Digital will set and implement digital trade strategies, continue to optimise and embed digital technology and practices to engender a digital mindset from the top down, as well as consistently measure ROI for digital projects, and fine-tune approaches to ensure the business is investing in the appropriate tools and resources.

In all that they do, they will ensure collaboration, knowledge sharing, and digital best practices to ensure a robust digital ecosystem.

The talent we seek will present with 10+ years of experience managing digital platforms and warehouse logistics in a retail environment and will hold experience creating innovative digital and eCommerce strategy and solutions.

They will have a sound understanding of core business processes and their associated technical solutions and will be a data-driven, analytical and results-oriented individual, with an appetite for constant betterment and optimisation.

The successful Head of Digital will have experience in Shopify Plus; proven leadership of successful digital transformation projects; experience in managing and leading a digital team and strong networking, influencing, communication, consulting, and organisational skills. 


Sydney, Australia


To confidentially explore this opportunity, please reach out to Angela and the UMENCO team at [email protected]