Senior PR & Brand Communications Manager

Brand Story

This is one of Australia’s most coveted luxury-driven fashion houses, known for its sophisticated design sensibilities and influential creative identity. This brand fosters a culture that is high-performance and excellence-focused, yet warm, inviting, compassionate, and vibrant.

Role Overview

UMENCO is recruiting a driven Senior PR & Brand Communications Manager to join the team at a noted Australian fashion house.

In this key brand custodian role, the Senior PR & Brand Communications Manager will be responsible for creating and implementing innovative external communications and VIP strategies that will build and elevate the brand globally and domestically, while resonating with customers and driving commercial return.

They will be accountable for designing and executing the press and communications strategy in Australia and NZ, while supporting the brand’s international agencies, engaging all relevant stakeholders and brand partners to align to the desired brand objectives.

The remit of their role will extend across all brand touch points, including press and media; brand ambassadorship and international presence; influencer / VIP activity; events and runways; clienteling and VIP experience; brand partnerships, and CD/CEO personal PR and profiling.

The talent we seek will be an innovative, creative and strategic individual who is confident in securing opportunities across both traditional and more dynamic methods such as digital media. Essential to this role is a passion for people, relationship building, exceptional communication skills and a love and proficiency of copy and creative writing.

Further to this, the Senior PR & Brand Communications Manager will demonstrate a high level of attention to detail and a keen eye for visual details, as well as a natural aptitude for creative and innovative thinking with the ability to generate a reliable, elevated and inspiring supply of original ideas and concepts.

They will also have proven team leadership and development experience and will be able to demonstrate and translate their deep understanding of the brand, its target market and its dynamics, both to their team and across all of their external output.


Sydney, Australia


To confidentially explore this opportunity, please reach out to Angela and the UMENCO team at [email protected]